At the Atlassian Starter Day I had a chance to share some of my thoughts on startup marketing based on doing marketing at HubSpot and helping to grow the company from 5 people to over 160 people and nearly 3,000 customers over the past 3+ years.
Below is a video of the presentation, as well as my slides. If want to read more text tips and comment or discuss this topic, there is a great discussion on the OnStartups Blog article.