Startup Blog

Can you balance duplicate content vs. more inbound links for inbound marketing?

Posted by Mike Volpe on 7/7/09 11:45 AM

One possible technique for online marketing is to take your articles and copy and paste them onto ezine websites around the web to get more links into your website.  Does the increased inbound links to your website balance out the negative effects of having duplicate content?

Probably not.  The links will not be that valuable because the search engines do not give a lot of authority to websites that consist of mostly duplicate content.

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Mike Volpe

Written by Mike Volpe

Mike Volpe is a startup advisor and angel investor based in Boston.

Topics: video, SEO, web content

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