Often people ask me which is more effective, Twitter or a blog. As you can see in the video, a blog is much more effective because it has a lot of benefits over Twitter.
- Blog articles help you be more interesting on Twitter - it is hard to be interesting in 140 characters, it is much easier with a link to a blog article
- Blog articles perform well in SEO (search engine optimization)
- Everyone can read blogs, not many people use Twitter