Bernie Borges has written "Marketing 2.0", and I think it is a great inbound marketing book that you should buy. Here's why:
- It is a complete vision of inbound marketing it is not just about social media, blogging or lead generation - it is a holistic view of inbound marketing
- It has great specific examples and case studies from lots of different industries
Disclosure - I wrote the foreward to the book and Bernie gave me a free copy!
