Marketing with Mike Volpe

The simple thing that EquipNet does for our customers is to act as their personal shopper AT NO CHARGE unless and until they buy something. Then, the buyer's premium (a small percentage of the sale price) is added on to your bill at the time of purchase, like when you buy real estate. 
 
If a company is looking for a piece of industrial equipment or even spare parts, we can help them find it and only spend a fraction of the cost of buying it new, without sacrificing quality. Perhaps, their finance department is breathing down their neck about not busting the budget while their plant manager is complaining that they will have to halt production if they don't get this piece of equipment fast. The company can tell EquipNet what they need, their timeline, and what they want to spend, and our professional sales team will search for a high-quality piece of pre-owned equipment that meets their specifications. Because our suppliers include leading global firms, our MarketPlace is the world's largest venue of well-maintained,used and unused equipment for the pharmaceutical, biotech, chemical, and consumer processing and packaging industries. 
 
We will even negotiate the purchase and arrange for rigging & removal and delivery. We can also send out automatic email updates when a piece of equipment that meets particular specifications is posted to www. EquipNet.com. 
 
We don't get paid until we deliver. It's not a free mint, but it is simple, good customer service that makes people trust EquipNet and come to us when they need to buy or sell quality pre-owned industrial equipment.

Number 2! I like the brevity and clarity. You're somewhere between a blog and Twitter in scale on this one.