Startup Blog

Using Video for Marketing and Lead Generation

Posted by Mike Volpe on 10/19/11 11:58 AM

My friends over at Pixability had me as a guest on their video marketing show, where we chatted about:

  • What exactly is inbound marketing, and how can it drive relevant leads to your company?
  • How can you incorporate video into your inbound marketing strategy?
  • Can inbound marketing completely replace your outbound marketing strategy?
  • Can an inbound marketing strategy work for B2B companies as well as B2C companies?

 

Mike Volpe

Written by Mike Volpe

Mike Volpe is a startup advisor and angel investor based in Boston.

Topics: video, inbound marketing, lead generation

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