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Cartier Goes Slumming on MySpace

Posted by Mike Volpe on Mon, Aug 04, 2008 @ 10:46 AM
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I found this great post from Marketing Pilgrim.  I have always told people that from a marketing perspective, unless you are selling to teens, people who frequent clubs or late night parties, people in the music industry, or people who work in adult industries, MySpace is a waste of time.

I also think that there is potential to actually damage your brand if you have a big presence on MySpace and don't want to be associated with the elements of the MySpace brand.  I think Cartier is making a big mistake.  I mean, there are so many other options out there... why choose MySpace?

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ARE YOU JOKING? I cannot see MySpace at work, but if you're telling me that Cartier wanted presence so they went on MySpace, then that's the silliest thing they could've done, from a marketing perspective. Too funny!

posted @ Monday, August 04, 2008 1:14 PM by Victoria


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