Posted by Mike Volpe on Tue, May 11, 2010
I am a guest speaker on a webinar (right NOW) with InsideView and Customer Think and "Customer 2.0" and the role of inbound marketing with customer 2.0.
Slides are below and you can tune in here.
Posted by Mike Volpe on Tue, Mar 09, 2010
New data from the HubSpot State of the Twittersphere report shows that Twitter is growing in use outside of North America.

Want to learn more? Watch the free webinar "The Current State of the Twittersphere".
Posted by Mike Volpe on Mon, Nov 23, 2009
What is the future of Search Engine Optimization?
How can you be successful in SEO in 2010 and beyond? How does social media affect search? Will Facebook replace Google? What about video? What about other social media sites like LinkedIn and Twitter, will they affect search? This SEO in 2010 video covers the basics of SEO, and then goes onto more advanced topics to set the stage for you to be successful in search engine optimization in 201.
Video Agenda:
- SEO's role in Inbound Marketing
- The basics of SEO
- More advanced SEO tips and link strategies
- Where is SEO going and how to be successful in SEO in 2010 and beyond
FYI, this webinar is in support of my Movember campaign to raise money and awareness for men's cancers. The webinar is completely free, but I will ask you if you like the webinar to make a donation to support my Movember campaign.
<-- Download Webinar Slides --> <-- Donate to fight cancer in Movember -->
<-- Download Webinar Slides --> <-- Donate to fight cancer in Movember -->
Download video for iPod and iPhone.
Posted by Mike Volpe on Tue, Nov 17, 2009
Have you heard of Movember? It is an international foundation that raises money and awareness for men's cancers (prostate and testicular cancers).
Why the name Movember? Well, they ask volunteers to grow a moustache during November and then ask their friends to donate a little something in support. Sort of like a walk-a-thon, except you get less exercise, more insults, and it lasts a heck of a lot longer.
And, most importanly, you have this crazy new thing on your face every day for a whole month. Which is why it is great viral marketing. A cause you can't help but care about, paired with a trigger that gets people to ask you "are you growing a moustache" and then you explain to them why. I have explained Movember and Team Boston about 100 times already.
Below is a slideshow below of my current "growth". (Yes, I am currently growing more of a beard than a moustache, but honestly, I can't pull off the moustache and am also worried what the in-laws will think when I see them for Thanksgiving :) I will do only the moustache before the end of the month, at least for a day.
And, I will blog more about this later this week, but I am going to do a special webinar on SEO in 2010 to support Movember, you can pre-register here.
Again, don't forget to register for the webinar or donate.
Posted by Mike Volpe on Wed, Jul 22, 2009
Here is a presentation about using Twitter for marketing and PR I did a while back. You might also enjoy a whole collection of resources on Twitter for Marketing and PR we put together at HubSpot.
Posted by Mike Volpe on Thu, Jun 18, 2009
I'm participating in a new webinar series with Eloqua, OneSource and On24 targeted at marketing executives at medium and large sized companies that are trying to understand the new marketing landscape. This is a different audience and topic from my usual webinars. We expect a smaller audience, and the topics will be more "thought and theory" than "how to".

"Join marketing executives from HubSpot, Eloqua, OneSource and ON24 for one or more events in the "Insight2Action" webinar series. These focused 45 minute sessions will offer practical insights on gathering, analyzing and using marketing data to drive decisions about your marketing programs--optimizing ROI and lead generation. At the end of each session there will be a question & answer/discussion period where you can share thoughts with the panelists and your peers"